For Women's History Month, Converse joined forces with Las Fotos Project, an organization founded in 2010 to amplify the voices of teenage girls from diverse communities through photography and mentoring. Embracing the theme of "Stronger Together," we curated an energetic DIY photo studio and gallery experience, capturing the essence of collaborative spaces for creation and learning.
ROLE | Lead Designer
CREDITS | Axiom Custom Products
Window expression combines captivating imagery with the vibrant energy of an ongoing photo shoot.
Custom pedestals serve as a cohesive element that ties the entire campaign together.
A dynamic cluster of mannequins reinforces the powerful message of "We Are Stronger Together," evoking a strong sense of community and unity.
Red tube lights create an atmosphere reminiscent of a photography darkroom.